Explaining Brain Plasticity One City At A Time
I spent three days last week in Tampa, Florida, with Dr. Jerri Edwards, professor in the School of Aging Studies at the University of South Florida. She and I met with reporters at local newspaper, magazine and television outlets explaining the big picture of holistic brain health and the science behind brain performance improvement.
We are investing time in having these discussions because an important step in making the public aware of the need to proactively care for the brain through getting physical exercise, eating healthy diet, staying social engaged and challenging the brain through new and novel activities. The need for this information is critical as the population ages and articles appear (like the ones written following the BBC study) that don’t give weight to the existing body of data supporting the impact of brain training.
Please post comments with ideas of a local newspaper, magazine or tv program that you’d like to see us on- and we’ll follow-up.
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Posted: Brain exercise, Neuroscience, Physical exercise
Posit Science's corporate blog is the place where our employees share their thoughts about Posit Science and its products, brain fitness, breakthroughs in neuroscience, and any other topic they find interesting and relevant. 
May 19th, 2010 at 12:49 pm
I just attended an MIT/Stanford Venture Labs (VLAB) event last night about brain computer interfacing. One key discussion point raised by the CEO at Zeo (a device to measure sleep quality) was that people will not change behavior that cannot be quantifiably measured (i.e. the bathroom scale, moving down a dress size after dieting/exercising, etc.) The value of the leading brain fitness exercises like those from Posit Science, is in the ability to show, track and manage progress.
May 19th, 2010 at 1:13 pm
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